Tesco own-brand wines lead the way at the International Wine Challenge

Tesco own-label wines have been awarded over 140 medals by the industry leading ‘International Wine Challenge’ (IWC).

Beating other retailers to be the most awarded own-label range with just over 87% of the wines entered by the team receiving a medal, with highlights including:

  • 4 Gold Medals:
    • Tesco Finest Premier Cru Chablis
    • Tesco Finest Vintage Port
    • Tesco Finest Pedro Ximenez
    • Tesco Finest Chablis Premier Cru
  • 37 Silver medals
  • 40 Bronze medals
  • 55 Commended

Following the announcement of the results, Rob Cooke, Category Director for Beer, Wine & Spirits commented: “We are delighted with these latest results and thrilled to be the leading the medal count with our own-brand wines.  Winning medals from prestigious bodies such as the IWC is testament to the hard work everyone puts in to create a range we can be proud of.  These medals are also a useful communication tool which enables us to clearly communicate to our customers, the great quality of the wines available to them at Tesco.”

Charles Metcalfe, Co-Chair of the IWC commented, “Once again the UK’s supermarkets have proven that they can deliver a huge range of choice for an equally impressive range of tastes, palates and budgets. It’s also good to see their own-label brands doing so well. We’d definitely advise consumers to check these out. Many of these are made with some of the world’s top winemakers, so a great chance to find some world-class wines.”

Ends

You may also like

Welcome to Tesco Little Helps Plan.

The Plan sets out how Tesco will make a difference to the social and environmental challenges that matter most to our customers, colleagues and communities.

Continue

Tesco PLC

For the latest updates and company information please visit our corporate site

TescoPLC.com